Building a large email list is one of the est ways to insure the success of your business online
For many years, I was confident that safelist marketing, traffic exchanges, click-through marketing, or buying leads were the answers to building an email list.
Most of those methods are very time-consuming and not effective for building a robust email list. These methods are passe and no longer work for a marketer whose intention is to build a robust, profit-pulling business that is evergreen.
Your personal email list is a collection of email addresses that you have generated through website sign-ups, purchases, social media marketing, or other lead-generating methods.
This list is personal to you and your business goals, which makes the list an asset that you can take with you to whatever program you choose to join.
Many online marketing experts agree that this list is one of the most valuable assets a marketer can own.
Benefits of Your Email List
The email list gives you a direct line of communication with your customers who have already expressed interest in your business. Building a list of like-minded individuals enables you to communicate with targeted individuals who are interested in the same things that you are.
Having a large list will reduce the need to use paid advertising and therefore increase your profit margin on the products you promote. This is one of the reasons that building an email list is so important to your bottom-line profits.
Your promotion to this list will be much more effective than general advertising campaigns.
Engage With Potential Customers
An email list allows marketers to engage with customers in a way that other marketing channels simply can’t match.
Emails can be personalized and sent in a timely manner, depending on trends. Emails that are relevant to the recipient result in higher engagement rates and increased customer loyalty.
101 WAYS TO GROW YOUR LIST
[WITHOUT SPENDING A PENNY ON ADVERTISING]
In addition, email marketing campaigns can be easily tracked, so marketers can see which messages are resonating with their audience and adjust their approach accordingly.
Return on Investment
Compared to other marketing channels, email marketing is inexpensive. The cost of sending an email is significantly less than that of running
Google Ad, Facebook Ads, or solo-email ads through companies like Udimi. In fact, sending emails to safelists can be very expensive.
Many smart marketers have become rich by creating safelist that appeal to online new marketers who want to get the word out about their product and services quickly.
Automate Your Email Marketing
Email marketing automation relives the marketer of the mundane tasks. With automation the marketer can reach out to their entire email list with just a few clicks, saving time and resources. Using smart autoresponders, they can sed emails regularly to stay connected with their subscribers.
Every marketer is looking to build a big, responsive list. But a lot of marketers think all they must do is throw enough traffic at a lead page and they’ll get their wish.
Using a lead generation system to increase your subscriber list is an important element in your overall email marketing process. Email marketing is a powerful profit generator. But you need to have a system for generating leads so that you can then communicate with them effectively.
The truth is that Facebook marketing is also powerful, but your lead generation activities are controlled by the whims of the Facebook algorithm.
While many marketers are told that they don’t need a website, my research found that the most successful online marketers indeed have a website so they can have their own platform that you can drive your prospects to.
Offer a Lead Magnet
We are also taught that the best way to get quality leads is by offering a lead magnet. A lead magnet is an item that entices someone to give you their contact information in exchange for the valuable lead magnet that you offer on your website.
Make sure that your lead magnethas value to the people you are trying to attract to your business. When you exchange value for the contact information for your prospect, it is a fair exchange because having someone’s email address gives you direct access to them.
Respect Your Subscribers Privacy
You must respect their privacy and their needs. Do not spam your prospects with every offer you promote. Only send emails if you have something that is of more value to them then for you.
You do need to stay engaged with your prospects. It is a clever idea to send them tips and tips for getting more leads or information on a holiday or an event that they may be interested in. You want to build a relationship with your list,
Remember people buy from those they like and trust. With those thoughts in mind, here are ways to grow your list to turn it into a profit driver for your business without spending a fortune on advertising.
Email Marketing Strategy
Implement an email marketing strategy, including these steps:
- Attract leads by creating an in-demand lead magnet.
- Optimize conversions so that you make the most of every visitor who lands on your lead page.
- Generate traffic to your newly optimized lead page, which will now build your list quickly.
- Establish expertise, which will entice people to join your list, stay on your list, and read your emails (which leads to more revenue).
- Retain subscribers, because hanging onto your existing members is just as important to list growth as getting new members.
Conclusion
In conclusion, an email list is essential for on line success. A email list can produce consistent profit. An email list is for marketers looking for a sustainable way to build their business. It allows for targeted reach, increased engagement, cost-effectiveness, and customer retention.
Marketers should all have a goal of building a large email list for their business. This list can build long-term relationships with their customers and grow their businesses in a way that provides revenue for years to come.
Download our Free Guide to learn 101 Ways to build Your email list try it Now
My online business took a new dimension when I discovered how to use email lead magnet. I was impresses seeing it as one of the ways to grow an email list. The secret of offeringsomething unique and valuable cannot be overlooked. Offer your audience something you know they cannot resist, and see them turn to a money making machine
Thank you for your comments. I explore the lead magnets offered by top marketers and then choose the best one for my audiences. My most successful lead magnets are vacation vouchers. Everyone loves to travel.
I’ve come to find out that email marketing has been a very effective method the last few years. It’s remarkable to think how much you can get back on your return on investment.
You’re right to point out that it’s a lot cheaper than doing Facebook ads. It is a much better approach than just posting content on social media.
It’s becoming a lot harder to get organic reached via social media networks. But if you go on the email marketing route, that can be something where it can provide you bigger returns.
I do agree that there are limits to email marketing; for example, not spamming your customers is something you want to keep in mind.
Privacy should be something that we all need to respect no matter what.
This article was a great read- thank you for sharing this information on email marketing.
Thanks apprecite your comment
When I first heard about email marketing to connect with potential customers, I thought it was a waste of time and money because why should I pay for an auto-responder subscription when I can just write well-researched articles, use keywords, and utilize social media?
Oh boy, I was wrong. I wasted almost a year wishing my website traffic would magically increase which will eventually increase my affiliate sales. What a huge difference it made since I started email marketing because I was able to grow my email list.
I am still thinking of ways to keep building my email list and I appreciate the tips you have given. You’re right; nobody wants to receive spam emails. This is also why you can get banned from Facebook if you keep posting your affiliate links.
Thanks for your comments. Yes, email is one way to skin the cat or to get more traffic to your site. Glad you are getting result from your email.
Thank you for your article. especially, the Email Marketing Strategy was practical for me. I agree with you about this, email ads are a lot cheaper than Facebook ads, and I think when you use email for advertising, people have to see it when they’re checking their emails, so you are sure that they see your ads.
Thank you for your comments. It took me so long to finally buckle down to build an email list. This one process has made a huge difference in my business.
I have been thinking about starting an email list for my website so this article came at just the right time. I agree that automation is an excellent idea to reach out to an entire email list with just a few clicks to save time and resources and smart autoresponders, can send emails regularly so I can stay connected with subscribers. Very informative and educational article. Thank you.
Your email list becomes an asset. It took me long enough to start building a list so I understand the issues trying to build one. thanks for your comment.
Here you are making it easier to get people to join your email list in 101 ways! But I haven’t dared to try it for my blog since I started last year. Too busy with content creation at the moment.
Some of the methods you mentioned seem easy, like just asking people to sign up or putting a signup form on your website. But some of the other ways, like creating a lead magnet or using social media, sound more complicated or very new to me. I think I might have to get deeper into that when I’m ready to try email marketing.
It’s cool to learn that having a big email list can help you with your business or your blog. But I am not sure if this is applicable to my product reviews website.
Thanks for your comments. With your review site, you could give your reader a heads up on what you are reviewing or ask for opinions on what they want you to review. Lead magnets are everywhere. I am not sure what kind would be appropriate for your site. If there is one piece of advice I would give to anyone online, it is to build an email list.
Thank you for the article Virginia! I have been compiling an email list for over five yrs now and was not really sure how to take advantage of it. I understand that the email list is an affordable option to promote one’s business but thus far have only gotten bogged down with all the requirements that each affiliate program requires in order to promote their links via email. Do you have any experience along these lines? Does Viral Ad Masters integrate the necessary compliance components required by the EU or any other entities who may balk at how an individual business owner employs their email list? Thank you again for your work on this article.
Thank you for your comments. The requirements that you are talking about are usually supplied by your autoresponder. You can set up various email lists depending on which product you are promoting. For example, clickbank product vendors usually supply you with email swipes that you can use. You can also send out generic emails with advice and tips, and include a link to your product in your signature.
When I learned how to utilize email lead magnets in my internet company, it was like discovering a whole new world. When I saw that it was one of the strategies to develop an email list, I was rather impressed. It is impossible to gloss over the fact that providing something distinctive and worthwhile is the key to success. Provide your audience with something that you are certain they will not be able to refuse, and watch as they transform into a cash cow.
You are so right. I appreciate your comment. I took so long to learn this that I hope to spread the word to other marketers.
I have been curious about building an email list, but wasn’t sure if it would really be beneficial for my site. My issue is I haven’t been able to keep up on posting due to timing constraints, so do you think it would still be a good idea to move forward with an email list? Should I wait a little longer until I can post on a regular basis before attempting an email list?
Kelly,
Ultimately, the decision to start an email list is up to you. If you feel confident in your ability to provide value to your subscribers, even if you don’t have a lot of content on your site yet, then there’s no reason why you shouldn’t start building your list now. Building an email list is a long-term strategy that will increase the value of your site. Thank you for your comments.
Hello I appreciate the tips you give about email marketing. I think it is interesting that building a list that matches my business needs requires to be captured for an individual perspective for feeding future emails to the customers and not spamming there inbox is essential. That is a good point thanks. You have pointed out some necessary things. I also like the idea of automating emails, however I like how you suggest to make it personal lists to special requirements. Thanks kind regards.
You are most welcome. I appreciate you taking the time to comment.
By reading this post you have reminded me that I really need to start paying more attention to my list. I think I have last looked at my automated messages a year ago and I need to freshen up the content if I want I subscribers to keep reading. As for doing new emails, that is something that definitely needs work, and I tend to neglect this side of my business. Thank goodness they are still getting the automated messages, but thank you again for reminding me that I need to up my game.
Thank you for commenting. I appreciate it, and I am glad to have reminded you of the importance of list building. It took me a while to realize what a great asset your email list is to our business.
I was wondering already on how to build and grow my email list, because it is moving very slowly. And also, lots of people unsubscribe quite quickly, so I don’t really know why, but I will try to do better. I must be doing something wrong at the moment, but I will expand my expertise in blogging and writing a lot more decent content, thanks!
Thanks for commenting. I am in the process of writing an ebook on super list building techniques; would you like a copy? I do not rely on my own expertise but pull information from the professionals, try it out, and then present it. Let me know.
My website is still in its infancy so I am not using an email list yet. But I now realize that sooner is better.
Buying up and growing an email list is a sure way of growing your traffic It gives a good base to one’s online marketing effort.
I intend to automate email capturing on my website. Which software would you suggest for this purpose?
I also intend to shell out ebooks as lead magnet. What do you say?
Regards,
Rohit
With your niche being wellness for millenials, you have a treasure trove of information that you can provide, so giving away ebooks as a lead magnet is an excellent idea. In terms of autoresponders and lead capture pages, I would look at leadsleap as a great resource for doing this. You can join for free, get some traffic, and learn to create leads.